| Tuesday, 08 May 2012 17:05 |
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TIC Gums' new web based video series, "Does This Have Gum in It" will explore the possible reasons and benefits for manufacturers and consumers of salad dressing containing gums and gum systems on this month's program. Only the second video in the new series, each describes how the taste, texture and mouth feel of food and beverages are all positively influenced by the presence of gums. Similarly, when gums are absent, the impact is very negative, and the video demonstrates those negative outcomes as well. The monthly series is posted to the TIC Gums' web site and available for viewing any time, free of charge or obligation. There is a lot more to the sense of taste than the addition of flavor. Even food scientists and culinary artists may not be fully knowledgeable about the benefits of gums in their new product inventions or re-launches of re-formulated products. Small adjustments to the texture and/or viscosity of food and beverages (delivered by gums and stabilizers) can be the difference in a positive eating/drinking experience, or not. How the Series BeganAfter years of questions about whether the company manufactured chewing gum or not (it does not) the time was right to set the record straight. "While we do not manufacture chewing gum, there are many other gums and gum systems we do make that deliver positive attributes to food and beverages," said Harold Nicoll, marketing manager and co-host of the program. "That question became an opportunity for us to communicate more about what we actually do make and the value-added nature of gums for food scientists, culinary artists and ultimately consumers."Episode II: Salad DressingThe presence of hydrocolloids in liquids like salad dressing is generally something noticed only if omitted. Nicoll along with co-host and Gum Guru® Maureen Akins, discuss the use of gums in salad dressing. Akins, who is a food scientist and developer, describes the benefits of using the innovative the FASTir® Xanthan EC product to speed production and deliver the benefits of traditional high end xanthan in a much more affordable way.TIC Gums is a global leader in advanced texture and stabilization solutions for the food industry. Food and beverage companies rely on TIC Gums to improve the texture, stability, consistency, nutritional profile, and shelf appeal of their products. Legendary customer service, high quality standards, and the unrivaled knowledge of our Gum Gurus® has made TIC Gums the industry leader for more than 100 years. |
MEDIA CONTACT
Harold Nicoll
(800) 899-3953 x3425
hnicoll@ticgums.com
EVENTS
| Sat Jul 13 IFT Food Expo 2013 |

